X APPEAL:

At a preview of MG motorsport products at the NEC, Birmingham, MG Rover’s director of product development Rob Oldaker announced the creation of MG Sport & Racing and its sub-brand MG X Power. He said. “We sum up the brand essence of MG in the phrase ‘outrageous fun for all’. We have set up a serious business to generate that fun.” Oldaker has been appointed managing director of the company in addition to his other responsibilities. He predicted that the brand name MG X Power would become well known through being “emblazoned” on competition cars.